Labware partners with Mood Festival

MOOD FESTIVAL

Two days of electronic music in a historic location such as Castello della Rancia, a challenge that was successfully overcome in terms of managing the food & beverage area and festival entrance.

The Mood Festival, since 2015, brings electronic music just outside the walls of the Castello della Rancia. An unmissable event for fans of electronic sounds, drawn by important names in the music scene who perform at the event every year.

Excellent host is the Demood collective, which has raised the bar this year by flanking the Mood Festival's music project with limiting the environmental impact as much as possible, and tying the event even more closely to the Marche region by involving some major companies in the area.

Thus was born the collaboration with Labware. 

Together with Mood Festival we have designed an ambitious project: to manage through our systems the 3 drink areas operating during the festival, the food area and the ticket office at the entrance of Castello della Rancia with the aim of limiting as much as possible the printing of paper receipts and to limit as much as possible the waiting time at the food&beverage area.

Our organization is divided into three areas:

DRINK AREAThe drinks area, which was the busiest and most popular during the two evenings of the festival, was managed using IQ 10 cash registers equipped with electronic payment terminals and IQ SELF 215, our kiosk, from which it was possible to order, pay, and collect drinks directly at the bar. The decision to install self-ordering devices was undoubtedly a success. The kiosks made the flow of orders and drink collection fast and smooth, minimizing the printing of paper receipts and encouraging electronic payments. They were extremely useful in reducing queues at the cash registers, thus halving waiting times.

FOOD AREA: Same goal for the Food area, where with our IQ checkout systems and Stripe payment terminals we limited the use of paper as much as possible and activated the Digital Receipt, from the QR code displayed at the checkout, the customer immediately had their commercial document in their smartphone by simply scanning the code.

TICKET OFFICE: At the entrance ticket counter, thanks to Stripe Electronic Payment Terminals and our 4Terminal service, we physically eliminated the checkout point. All that was needed was a smartphone with which to frame the QR code of the payment terminal, and in fact turn it into a numeric pad where you can set the desired amount and then finalize the payment on the terminal.

At Mood Festival we installed:

BAR AREA:

3 x IQ SELF 215 with Stripe Electronic Payment Terminals

6 x IQ 10

6 x Stripe electronic payment terminals

FOOD AREA:

2 x IQ 10

2 x DOT USB

2 x Stripe electronic payment terminals

FESTIVAL ENTRANCE TICKET AREA:

3 x Stripe Payment Terminals

ACTIVATED CLOUD SERVICES:

• 4Terminal, for offline payment
• 4Kiosk, for the management and monitoring of IQ SELF 215
• 4Order, For order management in self mode
• 4Cloudoffice, For statistics and real-time monitoring orders and menu master management to add products to the kiosk
• Digital Receipt, For displaying the QR code at the checkout to be scanned to have the business document in digital format directly on the smartphone

Riccardo Prosperi, founder, co-owner & art director of Demood and the Mood Festival, he stated: “Our experience with Labware was more than positive; all the products installed during the event were very efficient, undoubtedly facilitating the work of our group. A note of credit goes to the kiosks, IQ SELF 215, used during the festival to purchase drinks; the self-ordering mode ensured reduced queues at the cash desk and smoother queuing at all our bar locations.”.

Giuseppe Rizza, COO and Sales Director Cloud Services at Labware, stated, “We were very happy to accept the request from the Founder of Demood and Mood Festival and were proud to be the event's technology partner for the entire F&B and ticketing area. Our management system with integrated multichannel payment has enabled the Demood team to offer a new and fast buying experience, ranging from digital receipts to kiosks for ordering drinks in self mode. This demonstrates that technology applied to food services in the right way provides tremendous benefits to any food service professional as demonstrated by the entire Mood Festival operations team, whom I thank for their confidence. Another successful example of our strategic partnership with Stripe, the world leader in electronic payments.”